can’t believe they called me skinny via stop hating your body
This is a series of ads from the early 20th century right up to the 1970s.
You might notice what they’re advertising is, instead of the weight loss solutions we’re used to today, they’re actually advertising weight GAIN.
‘It’s hard to believe they once called me skinny!’
‘Skinny girls are NOT glamour girls!’
‘a skinny, scarecrow figure is neither fashionable nor glamourous!’
‘thousands quickly gaining beauty-bringing pounds!’
Notice how less than a hundred years ago, these ads were meant to shame thin bodies the way weight loss ads shame fat bodies today? Notice that how as time goes by, the ‘ideal’ body shape changes from era to era? Notice how in these ads as well as those seen today, they’re meant to make people feel bad about the way they look?